FOOD AND DRINKS: THE RIGHT WAY TO BRING THEM INTO PODCASTS AND AUDIOBOOKS

April 19th, 2024

Dispatch from Studio Ochenta

Spring is just around the corner! And at Studio Ochenta we have our picnic basket ready to go. We know that you must be planning on producing food-related content as well. So in this article, we’ll share some tips on how to bring your tasty subjects into your sound-based palette.

You know it - at Studio Ochenta, we’re experts at pairing audio with your favorite dishes. After bringing the journeys of fascinating foods in our third season of How Not To Travel: Food Edition with top-rated podcaster, author, and travel influencer Dr. Kiona and Mexican award-winning audio producer Luis López, we just released our latest audiobook: Don’t Spit It Out! A Wine School Dropout’s Guide To Thriving At The Wine Store, by wine-classes and pairing-experiences leader Tanisha Townsend. It’s a guide for Wine School Dropouts who want to learn how to enjoy wine beyond clichés, and most importantly, to develop the skills to be able to discover and develop their own taste. Forget about what others think or say about wine! It's time to reclaim it as it’s always been - your own!

So how do you bring the visual and tasty appeal of food and wine into podcasts and audiobooks? Here go some tips to make your food-related audio content engaging and successful:

  1. Engaging Descriptions and Sound Design: Since listeners can’t taste the food, your descriptions need to be vivid and detailed. Use sensory language to describe textures, flavors, and aromas. Use sound design to bring hands-on action of your host or your interviewees while preparing dishes. You’re in the audio realm - a place where you can construct sound metaphors for the visual world.

  2. Diverse Perspectives: Include interviews with chefs, food historians, or local food producers to provide a variety of insights and voices.

  3. Passionate Hosting: Your enthusiasm for the subject will be contagious. Be passionate and let your love for food shine through your words.

  4. Relatability: Share personal stories or experiences related to the food you’re discussing. This helps listeners connect with you on a personal level.

  5. Storytelling and Educational Content: Every dish has a story. Whether it’s the history of a recipe or a memorable meal, weave narratives into your discussion to keep listeners captivated. Teach listeners something new, whether it’s cooking techniques, the science behind flavors, or the origins of certain foods.

Take advantage of every resource that podcasts and audiobooks give to make the listeners part of the experience. And remember, the key to a successful food podcast or audiobook is to create immersive stories that can almost make the listeners taste the food through your own words. Bon appétit!

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Want to come along for the ride? Discover our first 10 audiobook titles already available in your favorite audiobook store in English, French, Spanish and Italian: https://www.ochentastudio.com/audiobooks

THANKS FOR READING.

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FYI: Studio Ochenta is a Latina-owned multilingual podcast studio dedicated to raising voices across cultures. Ochenta is home to many translated and adapted shows and audiobooks including the 2022 Lovie Award-winning podcast Adventure in Atacama, a choose-your-own-adventure series, fully adapted from Spanish to English. If you want to listen to more podcasts from our team, check out our work on Ochentastudio.com.

Ochenta